What is Dollar-Cost Averaging (DCA)?

One of the most popular investment strategies in the world of cryptocurrency is dollar-cost averaging (DCA). DCA is an investment strategy where you invest a fixed amount of money at regular intervals, regardless of the asset’s price.

Why use DCA?

1. Reduces risk
   Avoids the risk of making a large purchase at a time when prices could be high.
   
2. Consistency
   Maintaining consistency in your investments helps minimise market volatility by keeping on track with your investments.
   
3. Timing
   Purchasing strategically enables you to buy more when prices are low and less when prices are high.
   

DCA in Action

Hays invests $100 in Bitcoin every week. Each week, Hays $100 buys different amounts of Bitcoin based on its price.

Now, let’s visualize this on a graph. On the horizontal axis, we have time, and on the vertical axis, we have the value of Hays Bitcoin investment.

The brown line represents the time of Hays invests and the orange line shows the average price over the year of Hays investments (this is just an example).

• Since Hays is starting with a weekly investment of $100, you can see the graph has a consistent slope. But because the price of Bitcoin varies, the $100 investment will sometimes buy more Bitcoin and other times less. This is where the power of DCA comes in.
  
• A more low slope on the graph indicates that Hays $100 will purchase less Bitcoin during weeks when the price of the cryptocurrency is high. On the other hand, a higher slope indicates Hays bought more BTC when the price was low.
  
• Outcome: Over a year, Hays smooths out the effects of price fluctuations, potentially reducing overall investment risk. The consistent investing approach may lead to a gradual increase in the value of Hays Bitcoin holdings.